Who Led the Round?
The Series A round was spearheaded by Sharrp Ventures, with crucial participation from Mirabilis Investment Trust and Anicut Capital. Several angel investors also contributed, showcasing broad market interest.
Naturis's Impactful Clientele
Since its inception in 2011, Naturis Cosmetics has been the manufacturing backbone for many well-known Indian beauty brands. Their client roster includes names like Purplle, Nykaa, Pilgrim, Kay Beauty, and Colorbar, highlighting their industry standing.
Plans for the New Capital
The ₹100 Crore will fuel ambitious expansion plans over the next five years. This includes establishing a large production facility in Vapi, an experience centre in Delhi-NCR, and a new R&D centre in Mumbai to drive innovation.
Scaling Up and Diversifying
Beyond infrastructure, the funds will be used to scale Naturis's team and explore expansion into adjacent product categories. This strategic move aims to solidify their position as a leading contract manufacturer in the beauty sector.
